Archive Record
Images
Metadata
Collection |
Waterloo Region Museum |
Object ID |
2018.012.088 |
Object Name |
Handbill |
Title |
Maple Lane Quality Chekd Dairy |
Description |
Handbill is printed on coated paper and is folded in half. On the front there is a colour image of a painting of a dairy cow. The painting is signed "Ralph C. Knowles 1960" in the lower right corner. Below is a blue and white photo of the Maple Lane Dairy building. The title is printed in blue lettering in the lower left corner with "37 Lancaster St. West" below. In the centre of the lower edge is a blue "Q" with a red check mark in it and "Quality Chekd" printed below. In the lower right corner, "Where every day/is/Open House" is printed in blue lettering. On the interior of the handbill there is a brief history of Maple Lane Dairy. On the back there are three blue and white images of the company's trucks and equipment. |
Date |
1962 |
Date |
1970 |
History |
Maple Lane Dairy was started in 1931 by Oscar Martin in partnership with his brother-in-law, Alfred Shantz. The Martin farm was on the west side of King Street, north of the current Northfield Drive in Waterloo, roughly opposite the current Staples store. In 1935, Melvin Snyder acquired a share in the dairy, and a few years later he and his younger brother, Etril, eventually bought out both Martin and Shantz. In 1937, the Snyders moved the dairy to a new plant at King and Spring streets in Waterloo, a building that as of 2013 is Ethel's Lounge. During the 1940s, the company expanded, purchasing about 10 smaller dairies. In 1955, the Snyders moved all of their operations to the former Burkhardt Dairy at Breithaupt and Lancaster streets in Kitchener. The home delivery service operated by Maple Lane Dairy initially used horse-drawn wagons but in 1955, it switched to vans and later trucks. A barn at University Avenue East and Regina Street in Waterloo housed the horses and wagons, and then it was used as a garage for the trucks. Maple Lane was purchased by Beatrice in 1970, which in turn became part of Parmalat Canada in 1997. Parmalat closed the Kitchener plant in 2000. |
Search Terms |
Maple Lane Dairy |
People |
Knowles, Ralph C. |